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Apple Education Event

Apple announces what many believe will be the technology giant’s plans to transform the textbook industry.

"They get dogeared, written in, and worn. But the content is amazing."

by anthony.derosa 1/19/2012 3:07:39 PM
Textbooks are cumbersome. One reason I bought so few in college:)

by Michael Gartenberg via twitter 1/19/2012 3:07:43 PM
"So how do they stack up?"

by anthony.derosa 1/19/2012 3:07:45 PM
"Portable. Well, they're not that portable. Not durable. Not interactive. Not searchable."

by anthony.derosa 1/19/2012 3:07:53 PM
"But the content is great — companies strive hard to update the materials."

by anthony.derosa 1/19/2012 3:08:00 PM
"They can't get them to everyone fast enough."

by anthony.derosa 1/19/2012 3:08:07 PM
"But the iPad is portable, durable... has searching... but can we get amazing content?"

by anthony.derosa 1/19/2012 3:08:16 PM
"That's what we're hear to tell you about today."

by anthony.derosa 1/19/2012 3:08:29 PM
"So I'm happy to tell you about the brand new iBooks 2."

by anthony.derosa 1/19/2012 3:08:35 PM
Phil forgot textbooks are also expensive. That's why there's a huge market for used ones.

by Michael Gartenberg via twitter 1/19/2012 3:08:42 PM
"A brand new textbook experience for the iPad."

by anthony.derosa 1/19/2012 3:08:46 PM
"These are amazing — graphic, fun, engaging. We'd like to show them to you live."

by anthony.derosa 1/19/2012 3:08:57 PM
A demo now of the new iBooks.

by anthony.derosa 1/19/2012 3:09:03 PM
Hello iBooks 2.

by Michael Gartenberg via twitter 1/19/2012 3:09:04 PM
"I'm excited to show you the new iBooks 2."

by anthony.derosa 1/19/2012 3:09:24 PM
"Imagine I'm studying biology — I see all my books here, and I just tap on my biology book."

by anthony.derosa 1/19/2012 3:09:40 PM
Apple's vp productivity software demos iBooks 2

by YinkaWrites via twitter 1/19/2012 3:09:55 PM
"I can use multitouch gestures to move through the book."

by anthony.derosa 1/19/2012 3:10:12 PM
Schiller says this is about reinventing the textbook

by YinkaWrites via twitter 1/19/2012 3:10:12 PM
New textbooks look amazing. But what's the cost of all the bells and whistles?

by Michael Gartenberg via twitter 1/19/2012 3:10:40 PM
"I think you can see immediately, these are gorgeous books. They have some really cool, rich, engaging interactive experiences."

by anthony.derosa 1/19/2012 3:10:41 PM
@Gartenberg Getting rid of used textbooks is the publisher's primary motive for moving towards etextbooks.

by cyuzna via twitter 1/19/2012 3:10:42 PM
"You can see 3D models and see inside a cell."

by anthony.derosa 1/19/2012 3:11:01 PM
Of course none of this is any good unless teachers *learn* how to integrate into the curriculum. #apple

by Michael Gartenberg via twitter 1/19/2012 3:11:57 PM
"Authors have total freedom in terms of laying out text and graphics."

by anthony.derosa 1/19/2012 3:12:17 PM
"If I tap on the structure [of an insect] it's highlighted above."

by anthony.derosa 1/19/2012 3:12:40 PM
So who is going to pay for all of this?

by Ronindan 1/19/2012 3:12:47 PM
The second key will be getting iPads into kids hands. I many cases cost too high. Most effective in the classroom when everyone has one

by Michael Gartenberg via twitter 1/19/2012 3:12:50 PM
"Of course, sometimes you just want to focus on reading the text. You just rotate, and we re-layout the book."

by anthony.derosa 1/19/2012 3:12:56 PM
Sounds great and all, but how much is it going to cost? I can't even afford an iPad to use it on...

by @kp3166 1/19/2012 3:13:06 PM
@Gartenberg iBooks 2 sounds like the '90s multimedia CD-ROMs brought to 2010s in a cooler and non-physical format.

by kestinen via twitter 1/19/2012 3:13:12 PM
"If I want to get to the TOC, I just pinch, and there you are. So really our books have two different reading experiences, and I can choose whichever suits me best. But we've just scratched the surface."

by anthony.derosa 1/19/2012 3:13:27 PM
How much per text book

by Ronindan 1/19/2012 3:13:39 PM
My Masters thesis was on computers in education. I demoed HyperCard as an example of what could be done.

by Michael Gartenberg via twitter 1/19/2012 3:13:42 PM
"For instance, when I see a glossary term, I can just tap there."

by anthony.derosa 1/19/2012 3:13:47 PM
"We also have index links back into the book."

by anthony.derosa 1/19/2012 3:13:56 PM
"That is so much better than a paper glossary."

by anthony.derosa 1/19/2012 3:14:07 PM
"These books are by far the coolest and most engaging digital textbooks" in demo of iBooks 2

by YinkaWrites via twitter 1/19/2012 3:14:07 PM
Curious what teachers like @iplante have to say about today's news

by Michael Gartenberg via twitter 1/19/2012 3:14:42 PM
"This is so much better than a paper index."

by anthony.derosa 1/19/2012 3:14:45 PM
"You can also just jump to a specific page number. This understands numbers so if a teacher tells students to go to specific page..."

by anthony.derosa 1/19/2012 3:14:57 PM
can it be used for iphone or ipod or only ipad

by osadighiue 1/19/2012 3:15:07 PM
when will we be able to actually see the demo?

by sportscrazy85 1/19/2012 3:15:09 PM
only ipad?

by osadighiue 1/19/2012 3:15:10 PM
To be fair, an iPad is a one time purchase, whereas I spent thousands of dollars on textbooks by the time I was done with school - and I bought a new laptop on top of that.

by laughterkey 1/19/2012 3:15:17 PM

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Apple Education Event

Apple announces what many believe will be the technology giant’s plans to transform the textbook industry.

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